1. Introduction
Incrementum Digital ("we," "us," "our") operates a Brand Analytics reporting tool that accesses Amazon Selling Partner data on behalf of our agency clients. This policy describes how we collect, use, store, protect, share, and delete data obtained through Amazon's Selling Partner API (SP-API).
2. Data We Access
Through Amazon's SP-API, we access the following data categories on behalf of each individual Selling Partner who authorizes our application:
- Brand Analytics data (search catalog performance, repeat purchase behavior, market basket analysis, demographics)
This data belongs to the authorizing Selling Partner and is used solely to provide services to that specific Selling Partner.
3. How We Use Your Data
We use your Brand Analytics data exclusively to:
- Generate performance reports and dashboards for your brand
- Provide strategic recommendations as part of our agency services
- Identify trends and opportunities within your own account data
We do NOT:
- Aggregate data across multiple Selling Partners' businesses
- Use your data to create cross-seller benchmarks or industry reports
- Share your data with other Selling Partners or third parties
- Sell, license, or redistribute your Amazon data in any form
- Use your data for any purpose other than providing services directly to you
4. Data Storage and Security
- Your data is stored in encrypted, access-controlled environments
- Access is limited to authorized Incrementum Digital team members working on your account
- We implement industry-standard security measures including encryption in transit and at rest
- We conduct regular security reviews of our data handling practices
5. Data Retention and Deletion
- We retain your data only for as long as necessary to provide our services to you
- Upon termination of your agency engagement, we will delete your SP-API data within 30 days unless a longer retention period is required by law
- You may request deletion of your data at any time by contacting us at the email below
6. Data Sharing
We do not share your SP-API data with any third parties. Your data is accessed and used solely by the Incrementum Digital team members assigned to your account.
7. Your Rights
You may at any time:
- Request a copy of the data we hold about your account
- Request deletion of your data
- Revoke our application's access through your Amazon Seller Central account
- Contact us with questions about how your data is handled
8. Compliance
Our data handling practices comply with:
9. Contact Us
For questions about this privacy policy or our data handling practices:
Email: hello@incrementumdigital.com
Company: Incrementum Digital
Website: incrementumdigital.com